Audio Bible asked me to take a look at his site, give my advice, and point out any weaknesses. Now any good website optimizer will give you their opinion but should always say that their opinion is subjective you should test everything, because each site is unique and what works for one site [...]
After I finished reading an excellent post by Millissa Burdon on Boosting Conversion I decided to write a comment. It was a well thought out comment and good advice ( as I look in my mirror and flex my mussels). After thinking even more about it I could have given better advice. [...]
Analytics data is a websites life blood, if you are giving the wrong blood to your college website you are going to kill it! Do you know if your analytics code is set up correctly, just because you are receiving data does not mean you are receiving the correct data. Let’s take [...]
As the situation plays out I am about to leave my current job, I am not completely content with the situation but none the less it was expected (Contract funding ran out, I was not fired for those who were wondering). The situation reminded me of a few articles I read [...]
I was reading this post by Bryan Eisenberg, on how to convince people in your company how important optimization is. It is a great read and has a lot of information, the only problem is that it is more complicated when it comes to colleges.
You can convince your boss and coworkers that [...]
