Audio Bible asked me to take a look at his site, give my advice, and point out any weaknesses. Now any good website optimizer will give you their opinion but should always say that their opinion is subjective you should test everything, because each site is unique and what works for one site might not work for another. But is is always a good start to look at successful site then test based on their success.
After I finished reading an excellent post by Millissa Burdon on Boosting Conversion I decided to write a comment. It was a well thought out comment and good advice ( as I look in my mirror and flex my mussels). After thinking even more about it I could have given better advice. And I will give it here.
When optimizing your website do not forget your overall goals. This post will tell you why…
Analytics data is a websites life blood, if you are giving the wrong blood to your college website you are going to kill it! Do you know if your analytics code is set up correctly, just because you are receiving data does not mean you are receiving the correct data. Let’s take a step back from trying to advance our websites and make sure the information we are using to advance our site is correct. We can also look at a couple tools we can use to help us. Keep reading →
